Geico Cavemen Will Be Focus of New ABC Sitcom
http://www.foxnews.com/story/0,2933,256188,00.html
Geico Cavemen Will Be Focus of New ABC Sitcom
Friday, March 02, 2007
E-MAIL STORY PRINTER FRIENDLY VERSION
Geico
One of the cavemen in the Geico insurance commercials
LOS ANGELES - Those Geico "cavemen" shouldn't be so upset after all - they may get their own television series.
ABC said Friday it had ordered a pilot for a comedy, tentatively titled "Cavemen," that features the characters used in a series of ads by the insurance company.
In the ads, cavemen appear insulted by a Geico pitchman's claim that the company's Web site is so easy to use that "even a caveman can do it."
The potential series, one of 14 pilots that will be produced by Touchstone Television this spring, features the cavemen as they "struggle with prejudice on a daily basis as they strive to live the lives of normal thirty-somethings in 2007 Atlanta."
It's unusual for characters from an advertising campaign to move into shows of their own, but not unprecedented. The CBS comedy "Baby Bob" featured a talking baby that had been used in several advertisements, according to Daily Variety.
The advertising copywriter who helped create the "cavemen" ads is writing the pilot, the studio said.
A pilot order is no guarantee a show will make it on the air; in fact, the majority of pilots don't make it that far.
Geico Cavemen Will Be Focus of New ABC Sitcom
Friday, March 02, 2007
E-MAIL STORY PRINTER FRIENDLY VERSION
Geico
One of the cavemen in the Geico insurance commercials
LOS ANGELES - Those Geico "cavemen" shouldn't be so upset after all - they may get their own television series.
ABC said Friday it had ordered a pilot for a comedy, tentatively titled "Cavemen," that features the characters used in a series of ads by the insurance company.
In the ads, cavemen appear insulted by a Geico pitchman's claim that the company's Web site is so easy to use that "even a caveman can do it."
The potential series, one of 14 pilots that will be produced by Touchstone Television this spring, features the cavemen as they "struggle with prejudice on a daily basis as they strive to live the lives of normal thirty-somethings in 2007 Atlanta."
It's unusual for characters from an advertising campaign to move into shows of their own, but not unprecedented. The CBS comedy "Baby Bob" featured a talking baby that had been used in several advertisements, according to Daily Variety.
The advertising copywriter who helped create the "cavemen" ads is writing the pilot, the studio said.
A pilot order is no guarantee a show will make it on the air; in fact, the majority of pilots don't make it that far.
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...And I thought the gekko was getting annoying. If I ever shoot the TV, it'll be during the one with the caveman and the therapist. 0 -
Yippee! While they make great one minute dramas, I can't wait to see what the writers do to make them a series.
Last Caveman series I remember was IT'S ABOUT TIME in the 60's,so it will be something new to the kids anyway.0 -
Could be quite funny, we'll see. 0 -
Considering some of the crap on TV these days.....I'm still amazed at how some shows are renewed year after year. 0 -
Could have possibility of another "Mork and Mindy" if the writing is any good. 0 -
Beyond the basic "Fish Out Of Water" premise, I don't see what'd be that dang funny. The commercials are award-winningly weird and pretty damn funny, but stretching 60 seconds of commercial into 22 minutes of comedy would be tough.
I wonder if Geico would sponsor it?0 -
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Might be worth watching. Those commercials are better than most of the shows they advertise on. 0 -
talk about desperate.....[xx(]
ahhh, good ole ringo doing zug zug with olivia.........aya macha.0 -
Remember Phil Hartman as "Caveman Lawyer"? He was hilarious! [:D]
"Your honor, I'm just a simple, unfrozen caveman lawyer. Your world frightens and confuses me".0 -
I must admit, I do enjoy the "caveman commercials", but it'll take some very good writing to make a successful comedy series. As an example, "The Coneheads" movie wasn't as good as any of the shorter SNL skits. Could be tough to take a successful 60 second commercial and turn it into a successful half hour series.
Do you suppose the writers will make an episode where a group of liberals will try to impose restrictions and bans on the caveman's club? After all, clubs don't kill people ..... [;)]0
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